[LINK] The Sickly State Of Online Advertising In Australia
Fri, 5 Jan 2001 11:55:57 +1100
Rather than being "sickly" I would have thought this shows Australian
Extracted item for information.
Source: Ken Rutkowski's Daily Tech News Clicks Wednesday January 3, 2001
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State Of Online Advertising In Australia australia.internet.com
Jupiter Media Metrix issued its special brand of the 'Happy New Year'
ahead today, painting a bleak picture of the Australian Internet
space and highlighting our immature online advertising market. The
research firm estimates that around $10 of online advertising is
spent on each member of our population, compared with $84 per person
in the USA and $21 in Europe. The figures are of some concern when
one factors in our Internet penetration rate of 40%, which is nearly
identical to the 44% of US citizens on the Internet.
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