[LINK] Scumware

Nick Smith NSMITH@nla.gov.au
Tue, 4 Sep 2001 11:07:47 +1000


> ----------
> From: 	Rick Welykochy[SMTP:rick@praxis.com.au]
> 
> 
> On Tue, 4 Sep 2001 jeff.evans@dsd.vic.gov.au wrote:
> 
> > Scumware Advertising
> > Here's more news about advertising software which defaces your Web pages
> > with colored hyperlinks to advertisers sites. MSNBC has a story not
> unlike
> > our own, earlier coverage of that issue. As expected, a strong backlash
> to
> > this kind of advertising has emerged, dubbing the plug-ins and programs
> > which do this "scumware". 
> > MSNBC: http://www.msnbc.com/news/618966.asp
> > Scumware.com: http://www.scumware.com/
> 
> 
	Isn't the development of language a beautiful thing? Out there
somewhere are developers of this new type of advertising and a new business
model to go with it. The business plan, including its cozy projections for
enormous growth in revenue, probably refers to the product as something like
"intelligent insinuated advertising" (IIA).

	And then the word 'scumware' becomes popularly accepted...

	Nick