[LINK] OT: Howards anti-terrorist mailout

Ash Nallawalla nospam@crm911.com
Mon, 10 Feb 2003 00:40:18 +1100

-----Original Message-----
From: Adam Neat

> I'd guarantee that if Labor were in power, we'd get something similar.

I agree, but my complaint is not about the ruling party but about the
methodology.  I have no political preference and hope that Labor wins
next time just to reduce the noise on the Net.

> I ask 'what would YOU propose in place of a mail out' ? 

I'd prefer a single A5 or A4 card with a summary as put out in many US
states, e.g.
http://www.redcross.org/services/disaster/beprepared/hsas/family.pdf or
http://www100.state.il.us/security/emertips.cfm (see tips for families).
I would have kept that.  Offer only a smaller quantity of the booklets
at post offices or through a hotline.

- Ash


Ash Nallawalla, MACS
CRM and Lead Management Consulting