[LINK] TV-style adverts arrive on web

[Adam Todd]

>I heard the BBC newsfeed (very) early this morning, and the woman who
>was selling the concept prefaced her defence of the use of
>'interstitial' advertising by declaring that she, too, hated advertising
>on the web (but was happy to sell it in a different guise, nonetheless).

Most people don't pick up on the bluntly obvious.

>Her co-interviewer also declared that she 'enjoyed TV ads' (there are
>some strange folk out there)

She's in advertising - of course she likes TV ads!  I actually watch TV 
Ad's now it's part of my professional portfolio.  I've been STUNNED as to 
what passes as an ADVERTISEMENT.  I've never really noticed them before.

>elsewhere. However, most are apparently too lazy to work out how to
>avoid such things (even blocking pop-ups is hard for many, so I hear).

A couple of lines in a proxy server solves that one :)  AdZapper is a great 
example, it will need to be expanded.

>No mention was made of the irony of holding the interview on a
>commercial-free radio channel, either.

<rofl>

>Wonder if those of us who are bandwidth-poor will have to suffer the
>countless minutes (not 30 seconds) even further by waiting for .swf,
>.mpg or .avi files to download. Joy oh joy. I wonder if these
>advertising people have any real understanding of the net?

I've been scaling my use back as it is.  We no longer use the Internet for 
entertainment or social activities.  It's 100% access for business purposes.