Banking apps and e-mail use (was: RE: [LINK] Phishers are get
ting lazy)
Chirgwin, Richard
Richard.Chirgwin at informa.com.au
Wed Feb 18 10:36:08 EST 2004
Not urban muth, Eric - wish it was. I can name two: St George and Westpac.
For St George, it is only permission marketing - that is, to get the
marketing fluff you have to say "yes, here's my e-mail address, I want your
spam". This is presented on the entry to Internet banking, until you
definitively say "yes" or "no".
[I don't want the marketing fluff, but I'm curious to see how long the
message will persist if I just ignore it. It's been there for about a year
so far.]
As to Westpac - Ann (have you returned after your layoff last year?) sent a
Westpac message to the list last year. I still have a copy on the desktop -
and it included the full panolpy of horrors, the externally-linked images,
the Web bug at the bottom to check on user behaviour.
I asked Westpac PR for an explanation; their response was to phone a more
sympathetic outlet to "place" a story about their customer education
campaign...
Banks should most certainly never place *any* links in e-mails to customers
without very good cause; because it habituates the behaviour phishers
exploit.
Richard C
> -----Original Message-----
> From: Eric Scheid [mailto:eric.scheid at ironclad.net.au]
> Sent: Wednesday, February 18, 2004 8:11 AM
> To: LINK
> Subject: Re: Banking apps and e-mail use (was: RE: [LINK]
> Phishers are getting lazy)
>
>
> On 18/2/04 8:54 AM, "Chirgwin, Richard"
> <Richard.Chirgwin at informa.com.au>
> wrote:
>
> > 1) Because they want to promote the brand, banks have
> taught users to accept
> > e-mails.
>
> I don't recall receiving *any* emails from my bank
> (national.com.au). Are
> other banks notorious for sending marketing fluff? Which
> banks actually do?
>
> Or is this an urban legend?
>
> e.
>
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