[LINK] Gartner urges government investment in Web 2.0
Bernard Robertson-Dunn
brd at iimetro.com.au
Fri Oct 24 11:14:48 AEDT 2008
Gartner urges government investment in Web 2.0
By Rosalie Marshall
24 October 2008 06:48AM
iTnews
http://www.itnews.com.au/News/87385,gartner-urges-government-investment-in-web-20.aspx
Analyst firm Gartner has warned that governments need to step up their
commitment to social networks.
Gartner argued that, by not employing social networks, governments are
missing opportunities to tap into societal resources, such as voluntary
groups, philanthropists and associations.
Andrea Di Maio, author of the report, gave the example of a case manager
in human services responsible for identifying clients in need through
outreach or referral.
"In the future, he or she will be part of a more complex
socio-ecosystem, including a voluntary sector, online communities and
individuals who play a fundamental role through all the different
phases," he said.
"Their role will shift from managing a case to ensuring that community
resources are complemented where needed."
The report predicted that, by 2011, 70 per cent of social computing
deployments in government that achieve business benefits will do so in
unplanned ways.
Di Maio advised governments to select a number of employees who look for
social networks relevant to their domain of government.
The analyst gave the example of Netmums, a social network that allows
parents to collaborate over child-care issues, as a successful project
set up independently.
Di Maio added that social networks are a good project for governments to
focus on as the economic crisis deepens.
The networks require little investment to start and will help people
looking for peer and government support when times are tough, he said.
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Regards
brd
Bernard Robertson-Dunn
Canberra Australia
brd at iimetro.com.au
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