[LINK] Kindle books on iPhone

Jan Whitaker jwhit at janwhitaker.com
Thu Mar 5 10:15:04 AEDT 2009


>Amazon App Puts Kindle Books on iPhones
>Amazon has launched their free app that makes all books available 
>Kindle readable on the iPhone/iPod touch as well. Officially the 
>company still sees mobile as best for short reading on the go. VP in 
>charge of Kindle Ian Freed calls it "a great companion device for 
>customers who are caught without their Kindle" and echoes ceo Jeff 
>Bezos's line from Charlie Rose that iPod reading is ideally suited 
>towards when you are "in line at the grocery store." But they hope 
>it's such a mediocre companion that it persuades more people to 
>spend $359 for a Kindle (or at least introduces them to 
>electronic-reading Amazon-style without the initial requirement of a 
>buying a separate device.)
>
>To that end, this version of the Kindle app is less fully-featured 
>than other iPhone ereaders. Among the limitations: It works in the 
>US only; you cannot "turn" pages to read in the wider landscape 
>view; you can't change fonts; and pages turn only by swiping (no tapping).
>
>Also, some users report online that while you can access Kindle 
>books you've already purchased, subscriptions to newspapers, 
>magazines and blogs are limited to a single device and you cannot 
>access content that you have e-mailed to yourself to read on the Kindle.
>
>While the app works fine as a reader, it does not transform the iPod 
>book-buying experience. To get books via the iPhone, you need to 
>launch the browser and access the Amazon web site. Once you purchase 
>via the site, then the app downloads the material to your iPhone. 
>(Of course Apple does not get any share of the proceeds in this 
>method, either.)
>
>None of which is to diminish the primary accomplishment: it puts all 
>Kindle books (including the more than 7,000 free ones) within reach 
>of any US-based iPhone/iPod Touch user.
><http://click.publisherslunchdaily.com/stun/redirect.php?u=NTAwNnwzNDQ4OXxqd2hpdEBqYW53aGl0YWtlci5jb218MjcwOTM2fDc2MDIyMjM2fDQ0MDQ3NQ==&id=1247685>Release 
>


Melbourne, Victoria, Australia
jwhit at janwhitaker.com
blog: http://janwhitaker.com/jansblog/
business: http://www.janwhitaker.com

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