[LINK] How many Newspapers does it take to build Ayers Rock?
jwhit at melbpc.org.au
Wed May 13 09:33:02 EST 2009
At 08:56 AM 13/05/2009, Ivan Trundle you wrote:
>The suggestion that digital delivery of any data is at no or little
>cost to the environment, whilst discounting the infrastructure
>required to support the distribution and resultant action, is entirely
True. Most models don't go far or wide enough to include all the
inputs to discover where the big impacts are. Similar to the effects
of high paper demands on old-growth forests, Amazon basins, carbon
release, oil for transport of the raw materials, etc. It's like the
story about whiting being caught at Lakes Entrance being shipped to
Thailand for processing, then shipped BACK to Australia for
consumption from the freezer. What's wrong with this picture? Why do
the economics work out so that the wholesaler who somehow has a say
in those decisions [buys the fish in LE and ships to a different
hemisphere for handling] finds it cheaper for him to do so? Doesn't
make a lot of sense if the TRUE costs were included, not just cheap
wages in Thailand.
Back to newspapers. Something is definitely shifting if one of the
Melbourne papers is doing door to door signup for full week for the
cost of the weekend only rate and still get the weekend edition as
well home delivered. Says that their subs rate is so low they aren't
able to sell advertisers the number of readers needed to break even
on the cost of production and distribution, or some combination of all that.
Melbourne, Victoria, Australia
jwhit at janwhitaker.com
Our truest response to the irrationality of the world is to paint or
sing or write, for only in such response do we find truth.
~Madeline L'Engle, writer
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