[LINK] Government gives thumbs down to PDF format

[Jan Whitaker]

At 02:04 PM 13/12/2010, Fernando Cassia wrote:

>Document consumers (readers) want to read information, not be
>impressed by the graphics designer set of fonts or cool shades.

I would argue that readers want both. If the fonts and contrasts of 
the graphics are unreadable or distracting, readers will either 
consciously or unconsciously turn off. I agree that readers want the 
content, but it must be in a way that is readable. Layout is one of 
the considerations. If you've ever had to scroll horizontally to read 
something with poor line breaks or too narrow columns, you'll get my drift.

Jan



Melbourne, Victoria, Australia
jwhit at janwhitaker.com
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Our truest response to the irrationality of the world is to paint or 
sing or write, for only in such response do we find truth.
~Madeline L'Engle, writer

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