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stephen at melbpc.org.au
stephen at melbpc.org.au
Sat Mar 27 12:26:17 AEDT 2010
News Corp to charge for UK Times online from June
by Georgina Prodhan, London, Fri Mar 26, 2010 www.reuters.com
(Reuters) - News Corp will charge readers for online versions of its UK
Times and Sunday Times newspapers from June, becoming the first media
firm to test consumers' appetite to pay for mass-market news online.
Access to two new websites for the two titles will cost 1 pound ($1.49)
per day or 2 pounds for a week. Subscribers to the print versions will
get free access, News Corp said on Friday.
"This is just the start," said Rebekah Brooks, chief executive of News
Corp's British newspaper unit News International which also publishes the
Sun daily tabloid and sister paper The News of the World on Sundays.
"At a defining moment for journalism, this is a crucial step toward
making the business of news an economically exciting proposition," she
said in a statement.
Newspapers in Western Europe and the United States have been battered by
the recession while fighting a structural shift in their business from
paid-for newspapers to largely free news on the Web.
Two business newspapers -- the Financial Times and News Corp's Wall
Street Journal -- charge readers for online access but consumer
publications have so far not followed, fearing a massive loss of readers.
News Corp chief executive Rupert Murdoch has become a kind of champion of
paid-for online news, saying Internet giant Google has deprived the
industry of revenue by making news articles searchable for free.
In January, The New York Times said it would start charging readers for
access to online articles from next year, acknowledging that advertising
revenues were unlikely to be able to fund its journalism in the future.
The editors of the Times and Sunday Times promised interactive features
to get readers more involved, personalized news feeds, and coming
versions for phones, e-readers, tablet computers and other mobile devices.
The Times and the Sunday Times will launch new, separate websites in
early May, which will be free to registered customers for a trial period.
The print version of the Times costs 1 pound on weekdays and 1.50 pounds
on Saturdays, and the Sunday Times costs 2 pounds.
--
Cheers,
Stephen
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