[LINK] PIR seeking support for new non-profit Tld
darrell.burkey at anu.edu.au
Thu Feb 16 16:02:17 AEDT 2012
Wearing my President of Computing Assistance Support and Education hat
(see http://www.case.org.au) I'd like to ask if anyone has views or
information regarding a Melbourne consulting company which is contacting
Australian non profits on behalf of the Public Interest Registry who
currently manage the .ORG domain space, or about the issue of
establishing a new domain name for non-profit organisations.
They are asking Australian non-profit organisations to sign a letter of
support which will be used to petition ICANN for a new gTLD of .ngo.
Their main rationale appears to be the statement that this will be a
closed gTLD that only non-profit organisations will be allowed to use.
I have spent many years educating Australian non-profits about the
benefits of using the Australian domain name space and the value of
identifying as .org.au and .asn.au against the advice of many 'expert'
marketing firms who insist that they should register in .com for the
best exposure and higher validity, whatever that means.
So I'm a bit surprised that when we essentially have two closed domain
name spaces here in Australia that a US firm would hire a local
marketing firm to seek support for a domain that seems to be to be
pointless. I doubt very much that ICANN is going to change the model of
domain names to suit their need for a closed domain space but even if
they do I don't see how it would be more influential or credible than
the .au space for Australian non-profits.
I'm sure people here have more experience in these matters than myself
and I'd really appreciate some feedback or hard research that would be
useful in drafting a public response to the many non-profit
organisations that CASE works with.
I have participated on several auDA domain name policy panels and I've
had an off the record discussion with them about this and I've also
contacted Felton Communications in Melbourne to discuss the matter with
them. If anyone has contacts with PIR that would be useful as well.
For background see:
Fenton Communication in Melbourne:
Web Transformation Project Team Leader
UNIX Systems Administrator
College of Asia & the Pacific
Australian National University
Ph: (02) 6125 4160
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