[LINK] Links Which Don't Where They Say They Do

Tom Worthington tom.worthington at tomw.net.au
Fri Aug 2 08:31:50 AEST 2013


Australian Ethical Investment (AEI) donates 10% of pre-tax profits to 
good causes. As a shareholder, each year I get an email with a link to 
allow me to vote for the projects to receive grants.

That makes me feel good, but when I placed my cursor over the AEI web 
address in theit email to vote,a different web address appeared 
("http://australianethical.us2.list-manage.com/track/click?u=02761e9...").

Is it ethical for a company, particularly one with a strong emphasis on 
ethics, to track its shareholders in this way?


-- 
Tom Worthington FACS CP, TomW Communications Pty Ltd. t: 0419496150
The Higher Education Whisperer http://blog.highereducationwhisperer.com/
PO Box 13, Belconnen ACT 2617, Australia  http://www.tomw.net.au
Liability limited by a scheme approved under Professional Standards
Legislation

Adjunct Senior Lecturer, Research School of Computer Science,
Australian National University http://cs.anu.edu.au/courses/COMP7310/



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