[LINK] ACS CEO Says Metadata for Marketing Has Merit

Tom Worthington tom.worthington at tomw.net.au
Wed Jan 13 09:41:50 AEDT 2016


In "How metadata could make your internet cost less" (Information Age, 
Jan 8 2016), Thomas Shanahan reports that US Federal Trade Commissioner 
Ohlhausen has proposed that if ISP use metadata for marketing purposes 
to lower the cost of Internet access. ACS CEO Andrew Johnson is reported 
to have said the idea had merit: 
https://ia.acs.org.au/news/how-metadata-could-make-your-internet-cost-less-413375

Would be consumers be willing to give away their privacy for a few 
dollars a month off their Internet bill? Would they regret this when 
"Minority Report" style targeted advertising started arriving? Would 
their Internet bill really decrease? Does ACS support this proposal (I 
am a member and I don't)?


-- 
Tom Worthington FACS CP, TomW Communications Pty Ltd. t: 0419496150
The Higher Education Whisperer http://blog.highereducationwhisperer.com/
PO Box 13, Belconnen ACT 2617, Australia  http://www.tomw.net.au
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Adjunct Senior Lecturer, Research School of Computer Science,
Australian National University http://cs.anu.edu.au/courses/COMP7310/



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