[LINK] ACS CEO Says Metadata for Marketing Has Merit
Tom Worthington
tom.worthington at tomw.net.au
Wed Jan 13 09:41:50 AEDT 2016
In "How metadata could make your internet cost less" (Information Age,
Jan 8 2016), Thomas Shanahan reports that US Federal Trade Commissioner
Ohlhausen has proposed that if ISP use metadata for marketing purposes
to lower the cost of Internet access. ACS CEO Andrew Johnson is reported
to have said the idea had merit:
https://ia.acs.org.au/news/how-metadata-could-make-your-internet-cost-less-413375
Would be consumers be willing to give away their privacy for a few
dollars a month off their Internet bill? Would they regret this when
"Minority Report" style targeted advertising started arriving? Would
their Internet bill really decrease? Does ACS support this proposal (I
am a member and I don't)?
--
Tom Worthington FACS CP, TomW Communications Pty Ltd. t: 0419496150
The Higher Education Whisperer http://blog.highereducationwhisperer.com/
PO Box 13, Belconnen ACT 2617, Australia http://www.tomw.net.au
Liability limited by a scheme approved under Professional Standards
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Adjunct Senior Lecturer, Research School of Computer Science,
Australian National University http://cs.anu.edu.au/courses/COMP7310/
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