[LINK] Australian Government COVID-19 Vaccination Advertisement a Deep Fake?

[jwhit at internode.on.net]

I thought the adverts with the weird voices on ads that Roger mentions
were taking US TV ads and superimposing Australian accented voices on
top - cheaper.
As for the ad for the vaccine - blech. I haven't seen the entire
thing, but I've seen the stories about the ad. From what I saw, it's a
graphic hot mess. Are you supposed to listen or read the captions?
Where do I put my attention? Do the graphics add anything to the
message in any way? Most of it was abstract forms that totally lost
me. Maybe it makes sense when you see the whole thing. The humans are
faces from New South Wales, so unless one watches a lot of ABC that
covers NSW, you won't know who they are. I think Dr Nick is
attractive, the guy from TGA lacks credibility to me from other things
I've heard him say, and I can't remember who the woman is. 

Doesn't need to be a deep fake. It's just bad.
Jan

----- Original Message -----
From: "Roger Clarke" 
To:"link" 
Cc:
Sent:Wed, 27 Jan 2021 21:04:26 +1100
Subject:Re: [LINK] Australian Government COVID-19 Vaccination
Advertisement a Deep Fake?

 On 27/1/21 7:33 pm, Tom Worthington wrote:
 > Has the Federal Government used deepfake software to put words into
the
 > mouths of the three medical experts in the COVID-19 vaccination
 > advertisement? The movements of the mouths of the people do not
appear
 > to match the bodies, as if they have been digitally animated.
 >
https://www.abc.net.au/news/2021-01-27/government-rolling-out-covid-19-vaccine-advertising/13093168
 > 
 > I am not suggesting some sort of QAnon conspiracy, just that
perhaps to
 > get the advertisement made quickly with a group of non-actors, it
was
 > necessary to use extensive digital post-production.
 > https://en.wikipedia.org/wiki/Deepfake

 Nah, just cheaper to film the good-looking actors once and then use
 inexpensive lip-synch software to splice in any message you like.

 Reminds me of the (late 60s? early 70s?) toothpaste ad:

 Good-looking bloke's back-of-head, in front of sink, scrubbing teeth.

 'As a professional dentist, he can't say it on television'.

 'But 9 out of 10 dentists recommend Colgate'.

 -- 
 Roger Clarke mailto:Roger.Clarke at xamax.com.au
 T: +61 2 6288 6916 http://www.xamax.com.au http://www.rogerclarke.com

 Xamax Consultancy Pty Ltd 78 Sidaway St, Chapman ACT 2611 AUSTRALIA

 Visiting Professor in the Faculty of Law University of N.S.W.
 Visiting Professor in Computer Science Australian National University
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