[LINK] O/t Trump

[Stephen Loosley]

Trump is selling bibles ..

.. so now there’s only snake oil to go

Trump is selling ‘God Bless the USA’ Bibles for $59.99 as he faces mounting legal bills

[FILE Photo - President Donald Trump holds a Bible as he visits outside St. John's Church across Lafayette Park from the White House, June 1, 2020, in Washington.]

Trump is now selling Bibles as he runs to return to the White House.

The presumptive Republican nominee released a video on his Truth Social platform Tuesday urging his supporters to purchase the “God Bless The USA Bible." (AP Photo/Patrick Semansky, File)

https://apnews.com/article/trump-god-bless-usa-bible-greenwood-2713fda3efdfa297d0f024efb1ca3003


FILE - President Donald Trump holds a Bible as he visits outside St. John’s Church across Lafayette Park from the White House, June 1, 2020, in Washington. Trump is now selling Bibles as he runs to return to the White House. The presumptive Republican nominee released a video on his Truth Social platform Tuesday urging his supporters to purchase the “God Bless The USA Bible.” ...

BY JILL COLVIN
Updated 5:43 AM GMT+11, March 27, 2024

“All Americans need a Bible in their home, and I have many. It’s my favorite book,” Trump said in the video posted on Truth Social. “I’m proud to endorse and encourage you to get this Bible. We must make America pray again.”

Billing itself as “the only Bible endorsed by President Trump!” the new venture’s website calls it “Easy-to-read” with “large print” and a “slim design” that “invites you to explore God’s Word anywhere, any time.”

Besides a King James Version translation, it includes copies of the U.S. Constitution, the Bill of Rights, the Declaration of Independence and the Pledge of Allegiance, as well as a handwritten chorus of the famous Greenwood song.

The Bible is just the latest commercial venture that Trump has pursued while campaigning.

Last month, he debuted a new line of Trump-branded sneakers, including $399 gold “Never Surrender High-Tops,” at Sneaker Con in Philadelphia. The venture behind the shoes, 45Footwear, also sells other Trump-branded footwear, cologne and perfume.

Trump has also dabbled in NFTs, or nonfungible tokens, and last year reported earning between $100,000 and $1 million from a series of digital trading cards that portrayed him in cartoon-like images, including as an astronaut, a cowboy and a superhero.

Donald Trump is facing four criminal indictments, and a civil lawsuit. You can track all of the cases here.

He has also released books featuring photos of his time in office and letters written to him through the years.

The Bible’s website states the product “is not political and has nothing to do with any political campaign.”

“GodBlessTheUSABible.com is not owned, managed or controlled by Donald J. Trump, The Trump Organization, CIC Ventures LLC or any of their respective principals or affiliates,” it says.

Instead, it says, “GodBlessTheUSABible.com uses Donald J. Trump’s name, likeness and image under paid license from CIC Ventures LLC, which license may be terminated or revoked according to its terms.”

CIC Ventures LLC, a company that Trump reported owning in his 2023 financial disclosure, has a similar arrangement with 45Footwear, which also says it uses Trump’s “name, likeness and image under paid license from CIC Ventures LLC, which license may be terminated or revoked according to its terms.”

A Trump spokesperson and God Bless the USA Bible did not immediately respond to questions about how much Trump was paid for the licensing deal or stands to make from each book sale.

Trump remains deeply popular with white evangelical Christians, who are among his most ardent supporters, even though the thrice-married former reality TV star has a long history of behavior that often seemed at odds with teachings espoused by Christ in the Gospels.

When he was running in 2016, Trump raised eyebrows when he cited “Two Corinthians” at Liberty University, instead of the standard “Second Corinthians.”

When asked to share his favorite Bible verse in an interview with Bloomberg Politics in 2015, he demurred.

“I wouldn’t want to get into it. Because to me, that’s very personal,” he said. “The Bible means a lot to me, but I don’t want to get into specifics.”

When he was president, law enforcement officers aggressively removed racial justice protesters from a park near the White House, allowing Trump to walk to nearby St. John’s Church, where he stood alone and raised a Bible. The scene was condemned at the time by the bishop of the Episcopal Diocese of Washington.

Before he ran for office, Trump famously hawked everything from frozen steaks to vodka to a venture named Trump University, which was later sued for fraud.


JILL COLVIN  Colvin is an Associated Press national political reporter covering the 2024 presidential campaign.
She is based in New York.