[LINK] New Australian University Promoting On-line Degrees

Tom Worthington tom.worthington at tomw.net.au
Sun Aug 10 09:07:42 AEST 2025


On 8/9/25 10:24, Roger Clarke wrote:
> On 9/8/2025 09:51, Tom Worthington wrote:
>> Adelaide University, formed from the University of South Australia & 
>> University of Adelaide ...
>
> Isn't that just another economies-of-scale merger - to clear out lots of 
> duplicate courses, academic staff, admin staff, and costs?

Not sure there are economies for universities at this scale, especially 
if you have a lot of campuses. Adelaide and South Australia have 
campuses just down the road from each other. This is valuable inner city 
land, so the savings might come by closing one, or keeping it and 
turning it into commercial rental space.

> They need to get their bus-shelter messages into Google's catchment. ...

Yes. Normally when I see a weird uni ad, I do a search and find a video 
for it on Youtube, and a uni site. 
https://blog.highereducationwhisperer.com/search/label/TV%20advertising

But in this case I couldn't find much. Perhaps they don't want 
non-domestic students seeing it and getting frustrated they can't enroll.


-- 
Tom Worthington http://www.tomw.net.au
-------------- next part --------------
A non-text attachment was scrubbed...
Name: OpenPGP_signature.asc
Type: application/pgp-signature
Size: 665 bytes
Desc: OpenPGP digital signature
URL: <https://mailman.anu.edu.au/pipermail/link/attachments/20250810/846aab43/attachment.sig>


More information about the Link mailing list