[LINK] web2 business reviews

[Scott Howard]

The NYTimes article in question is
http://www.nytimes.com/2009/03/03/technology/start-ups/03yelp.html

They have been mentioned a bit in the US press recently due to claims of
favoritism towards advertisers (which is covered a little in that article).

All up it's a great service which I use frequently, but I do feel for those
that have had incorrect negative reviews posted - on more than one occasion
I've found myself deliberately avoiding specific retailers just as a result
of a few bad reviews on Yelp, but to date I haven't been led wrong by a
positive review on the site - be it for a restraunt, a mechanic, or a
dentist...

  Scott.


On Tue, Mar 3, 2009 at 4:21 AM, <stephen at melbpc.org.au> wrote:

> Website Yelp www.yelp.com claims 5 million 'real people. real reviews'
>
> They say, 'Yelp is the fun and easy way to find, review and talk about
> what's great - and not so great - in your area'. And with five million
> reviews, they've now been reported in the NYTimes, mainly because they
> will not take down negative business reviews, asserting a balance will
> be achieved over time through business review weight-of-numbers. Might
> be informative, from a Soc-Science pov, to follow the fortunes of Yelp.
>
> Cheers,
> Stephen
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