[LINK] Shirky: Murdoch's Times paywall is pretty much like all the other paywalls
David Goldstein
wavey_one at yahoo.com
Wed Nov 10 22:04:53 AEDT 2010
It's interesting that Murdoch gets bagged for putting The Times and Sunday Times
behind a paywall, yet Fairfax did it some time ago for the AFR.
But what seems interesting about paywalls such as Times/Sunday Times/AFR is that
from my reading/recollction newspaper sales go down when the online version goes
completely behind a paywall.
The AFR's sales have been on a downwards spiral in recent years and could it be
a case of out of sight out of mind when newspapers are completely behind a
paywall.
Next cab off the rank with a version of a paywall appears to be the New York
Times, I believe sometime in 2011.
David
----- Original Message ----
> From: David Goldstein <wavey_one at yahoo.com>
> To: Jan Whitaker <jwhit at melbpc.org.au>
> Sent: Wed, 10 November, 2010 10:04:08 PM
> Subject: Re: [LINK] Shirky: Murdoch's Times paywall is pretty much like all the
>other paywalls
>
> It's interesting that Murdoch gets bagged for putting The Times and Sunday
>Times
>
> behind a paywall, yet Fairfax did it some time ago for the AFR.
>
> But what seems interesting about paywalls such as Times/Sunday Times/AFR is
>that
>
> from my reading/recollction newspaper sales go down when the online version
>goes
>
> completely behind a paywall.
>
> The AFR's sales have been on a downwards spiral in recent years and could it be
>
> a case of out of sight out of mind when newspapers are completely behind a
> paywall.
>
> Next cab off the rank with a version of a paywall appears to be the New York
> Times, I believe sometime in 2011.
>
> David
>
>
>
> ----- Original Message ----
> > From: Jan Whitaker <jwhit at melbpc.org.au>
> > To: link at anu.edu.au
> > Sent: Tue, 9 November, 2010 9:39:42 PM
> > Subject: Re: [LINK] Shirky: Murdoch's Times paywall is pretty much like all
>the
>
> >other paywalls
> >
> > At 09:26 PM 9/11/2010, Kim Holburn you wrote:
> > > > The classic description of a commodity market uses milk. If you
> > > own the only cow for 50 miles, you can charge usurious rates ...
> >
> > I heard an interview with the publisher or editor of the Guardian.
> > They were talking about the News paywall and how it didn't work the
> > way they thought it would. Paper sales went down. Paywall subs were
> > something under 20,000. But the Guardian has something like
> > 16,000,000 readers. Which do you think advertisers would buy into?
> >
> >
> >
> > Melbourne, Victoria, Australia
> > jwhit at janwhitaker.com
> > blog: http://janwhitaker.com/jansblog/
> > business: http://www.janwhitaker.com
> >
> > Our truest response to the irrationality of the world is to paint or
> > sing or write, for only in such response do we find truth.
> > ~Madeline L'Engle, writer
> >
> > _ __________________ _
> > _______________________________________________
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> >
>
>
>
>
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