[LINK] Proof that Cloud Computing is dead

Tom Koltai tomk at unwired.com.au
Thu Jan 13 12:54:09 AEDT 2011


A colleague sent me an interesting article the other day which has
relevancy to a comment that Roger made about fast thin clients.
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 Send in the Clouds: Ultraviolet Stores Content Forever
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However it might as well be called - Throw away your privacy concerns,
we already know what you watch.

Quote/
Can't figure out where you left that DVD you just bought -- or perhaps
rented? Here comes Ultraviolet. 
Just when you thought there were plenty of ways to access TV and film
content, Ultraviolet, a studio-backed initiative (but not Walt Disney,
which is going in another direction) is a cloud-based system where
consumers can "store" a particular purchase of, say, a movie where it --
in theory -- can't be lost. 
Six studios are behind Ultraviolet -- Warner Bros., Paramount Pictures,
Sony Pictures, 20th Century Fox, Universal Pictures and Lionsgate. At
the Consumer Electronics Show in Las Vegas, a major panel featured a
consortium called the Digital Entertainment Content System, which is
behind Ultraviolet. 
Representatives from Microsoft, NBC Universal, Samsung, Best Buy and
Warner Bros. spoke. Two other major players in this arena were present,
which panelists acknowledged, but hope to include at some later date.
They were Apple and Disney, which is working on something similar to
Ultraviolet called KeyChest. 
Ultraviolet would give the consumers essentially "perpetual" rights to a
piece of content, which would sit in a cloud-system. It would also allow
consumers to more easily play content on a variety of screens -- TVs,
computers, mobile, and gaming devices -- as well as the ability to share
that content with a limited number of friends/ family. 
/Quote
Read the rest of the article here.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=1
42561&nid=122472
So we have the NBN for the Filter, Ultraviolet and Keychest to monitor
who watches which piece of content how many times.
I think I would prefer my "Behind the Green Door" viewing habits to
remain private and I certainly don't want any third party knowing whom I
loan my behind the Green Door too. 
It strikes me that we used to have cloud computing years ago which we
gave away in favour of Personal Computers. 
We traded central backups for freedom.
I think they used to call the cloud, INGSOC oh yeah, that was a parallel
universe. In this existence we used to call the cloud, the MAINFRAME.
As they say on Wall Street, when the cabbies start giving market advice
it's time to get bearish.
Well, I find a curious parallel, When the content creation industry gets
into storage its time to get the hell out of Dodge.
With hard disk storage now down to five cents per gigabyte [with HDU
MTBF's now exceeding a million hours], I don't see people trading their
privacy for a cloud DVR.
In other words, for five cents you can store a copy of a movie for a
lifetime.
For ten cents, you can have two copies (one offsite for safety - think
brother/sister/best mate, think sneaker net).
Any bets on how long it is before Ultraviolet closes it's doors ? (Or
hacked into irrelevancy?)
It might be interesting to watch the industry battle the blackhats as
they [the hackers] work out how to get into other peoples folders. This
might make P2P look quite irrelevant.
I wonder where the idea came from. Could it be Rapidshare etc.?
TomK





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