[LINK] Request to Qantas to Keep Offering Plain Text Email

Michael Skeggs mike@bystander.net mskeggs at gmail.com
Thu Nov 8 13:08:43 AEDT 2012

On 8 November 2012 12:55, Tom Worthington <tom.worthington at tomw.net.au>wrote:

> On 07/11/12 19:48, Justin Hyams, Executive Manager, Qantas Frequent
> Flyer emailed me to say:
> > Our records show that you are receiving emails from us in text-only
> > format. This means that your emails appear with no formatting,
> > colour or images. ...
> Yes, my preferred email format is plain text, with no formatting, colour
> or images.
I got the same message, and it was formatted in HTML with no apparent irony.
There is a disconnect between marketers, who wish to control all elements
of customers viewing their message, and the recipients who detest
pointless, stupid emails like this one and the bloated multi-media
'marketing communications'.
I also note Fairfax unilaterally made the same change a year or so ago.
As long as the marketers are happy for their customers to think them
idiots, and willing to have fewer people read their messages, it will
That said, Qantas' days are numbered in any case, IMHO.

Michael Skeggs

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